🎯 How to target your ideal audience on Twitter in 3 minutes

Happy Hump Day!

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TODAY’S TIP

🎯 How to target your ideal audience on Twitter in 3 minutes

I’ll show you what you can do on Twitter that will surprise you.

Here is a quick demo of the targeting options you get on Twitter:

When you get to the targeting page, you’ll see Demographics.

This is some standard stuff, similar to how Meta does it for Facebook and Instagram ads. However, the emphasis here is you can choose the country that you are targeting.

No more traffic from countries that either aren’t your target audience, or those that don’t have the budget to sign up for your tool.

You can also target Twitter Premium subscribers. Those that pay for some sort of subscription could be those that take business more seriously.

And lastly, you can target Follower look-alikes. This is a game changer right here.

That means on X, you can target followers that follow the big accounts that have your ideal audience.

In this example, I selected Americans who follow Caleb himself. And we have an audience between 1,900 to 2,100 people.

Imagine doing this with big influencers in your space, and then finetuning with interests.

Now that is powerful.

Stay tuned to our email on Friday, where I will show you a complete A-Z walkthrough of setting up your first Twitter ad!

Peace!

- Bryan